The Soundnorth Guarantee:


How To Contact Us








Monday- Friday

10:00 to 3:00

Call   906-774-9400  for more information


Kingsford, MI 49802



SoundNorth is a specialty audio/video and home theater dealer, dedicated to providing expert advice, quality products, cutting edge technology, exceptional installations and excellent customer service. We specialize in design, sales, and installation of flat panel televisions, home theater systems, whole house audio and video distribution systems, and digital media networking.


We have been providing exceptional sales and service throughout the Upper Peninsula of Michigan and northern Wisconsin since 1953, when Dick & Jean Abraham opened J&R Electronics, our precursor store. They were well known for state-of-the-art technology, and service strung the first cable for what became Bresnan Cable (later bought & expanded by Charter).


When Dick & Jean decided to expand their sales of electronics, SoundNorth was born. For a time, they operated a whole chain of SoundNorths, but eventually they consolidated them into a flagship store at the Midtown Mall. The next owner, Dave Weber, bought SoundNorth from Dick and moved the store into a new building at 1220 S Stephenson (US 2), where it stayed for 28 years.


After 15 years working as a service manager with Dave, Mark Lies bought Soundnorth and moved it to 1111 S. Carpenter Avenue in Kingsford, where we were until closing. With a small but dedicated staff, SoundNorth has continued to design audio and video solutions for all our customers' needs. We've faced competition from American, Walmart, Best Buy, and the Internet, but we've never compromised our dedication to high-quality sales and service. We're proud to have logged 63 years of success in the community.


In 2015 the store was forced to close, but with many customers left without our services, we are going to continue consulting and referrals Thank you all for the many years of patronage and kind words of support during this difficult time.